I was looking for file to reference today and when I opened up a older K2 folder, I discovered a bunch of files that I pretty much forgot about. After checking them out, I was just impressed by how many revisions it took to get the most basic structure (there are quite a few more than what I posted). I really enjoyed the final product and thought Fran did a amazing job sorting out the details on the board (which is a couple season ago). However it’s just that whole evolution to final that is funny. Even now as I work on various projects and see how much time goes into comps to figure out that final look, takes up at least 90% of the time invested. If I were to have this super power or ESP, instead of saving the world from evil, I would rather have the ability to be able to see into the minds of the client. Think about how much more could be done within a given year. Even with my old boss, who was a utter nut case, changed his mind on a hourly basis. Just to have that insight to be able to know would be a amazing thing and at times, a life saver. But with all that said, I have to admit, as painful as comps can become when you just want the project done, there is this learning process that defines your craft. I have to say, I do love it, but during crunch times, hate it.

Anyway, I guess the point is when you take a look at what goes into a project and what is selected is rarely the first thing that you produce. But in the end, the results and learning involved are always, and will be the reward.